The pioneering electric racing series Extreme E has once again left its mark on the world of sustainability, securing a top spot in the prestigious Global Sustainability Benchmark in Sports Awards (GSBS). This impressive achievement places Extreme E ahead of motorsport giants like Formula 1, UEFA, FIFA, and the NFL, solidifying its commitment to environmental responsibility and social impact.
Ranked joint-fifth overall and joint-second in motorsport disciplines, Extreme E‘s dedication to sustainability shines through its innovative approach. The series, which races electric SUVs in remote locations around the world, actively promotes environmental awareness and supports local communities. This unique blend of thrilling competition and environmental advocacy has resonated with audiences and industry experts alike.
“It is hugely important for us to have our sustainability efforts recognized by our peers,” said Ali Russell, Managing Director at Extreme E. “To be ranked above long-standing global brands is a testament to our ethos and core value as a sustainable championship for purpose.”
Russell emphasized the collaborative effort behind Extreme E’s success, crediting the entire team and partners for their unwavering commitment to sustainability. “There is so much effort behind the scenes at Extreme E,” she said. “We are not only able to showcase a pioneering championship with our unique form of racing, but demonstrate solutions we can all be a part of as we promote a less carbon-intensive world.”
GSBS, an independent non-profit organization, rigorously evaluates the sustainability performance of professional sports organizations using unbiased, data-driven methods. Their annual Sustainability Performance Rating provides a comprehensive assessment of an organization’s commitment to environmental, social, and governance (ESG) principles.
“We are very pleased and positive regarding the achievements and developments at Extreme E,” said Christian Hartmann, Chief Executive Officer at GSBS. “We are already extremely excited for the reporting cycles to come, as we are firmly convinced that hard work and efforts will pay off tomorrow, not only in regards to a constant improvement of the GSBS Rating, but also as a sustainable role model in the professional sports industry.”
Extreme E’s impressive ranking in the GSBS awards is a testament to its unwavering commitment to sustainability. By combining thrilling electric racing with environmental advocacy and social responsibility, Extreme E is paving the way for a greener future, both on and off the racetrack.
Key Takeaways:
- Extreme E ranked joint-fifth overall and joint-second in motorsport disciplines in the GSBS awards.
- The series’ commitment to sustainability includes racing electric SUVs in remote locations, promoting environmental awareness, and supporting local communities.
- GSBS is an independent non-profit organization that evaluates the sustainability performance of professional sports organizations.
- Extreme E’s success is a result of a collaborative effort from the entire team and its partners.
- The series is paving the way for a greener future in the world of sports and beyond.
Sustainability is growing in importance in the world of sports. As Extreme E continues to push the boundaries of electric racing and environmental responsibility, it serves as an inspiration for other organizations to follow suit. The future of sports is electric, and Extreme E is leading the charge.
