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Nissan’s e-POWER Hits 100,000 Sales Milestone in Europe

Posted on January 30, 2024

Nissan‘s innovative e-POWER technology has reached a significant milestone in Europe, surpassing 100,000 sales since its introduction in September 2022. This achievement, driven by the popularity of the Qashqai and X-Trail models equipped with e-POWER, highlights the growing demand for electrified vehicles that offer a unique blend of efficiency and driving experience.

What is e-POWER?

e-POWER is a unique electrified powertrain technology that sets itself apart from conventional hybrids and full electric vehicles. Unlike hybrids, where the wheels can be powered by both the electric motor and the gasoline engine, e-POWER vehicles rely solely on an electric motor for propulsion. The gasoline engine, however, plays a crucial role in generating electricity to power the motor and charge the on-board battery.

This configuration offers several advantages. Firstly, it provides the smooth and responsive acceleration often associated with electric vehicles, thanks to the instant torque delivery of the electric motor. Secondly, e-POWER vehicles boast remarkable fuel efficiency, particularly in urban driving conditions where the regenerative braking system can effectively capture energy and recharge the battery. Finally, e-POWER offers a quieter driving experience compared to traditional gasoline vehicles, contributing to a more comfortable and relaxing journey.

The Power of Choice: e-POWER as a Stepping Stone to EVs

Nissan recognizes that not everyone is ready to make the complete switch to a fully electric vehicle. e-POWER serves as a compelling bridge between gasoline-powered cars and EVs, offering a familiar driving experience with the added benefits of electrification. This makes it an ideal option for drivers who are hesitant about EVs due to range anxiety or charging infrastructure limitations.

Celebrating 100,000 Sales with a Glimpse Inside

To celebrate this impressive sales milestone and showcase the inner workings of e-POWER, Nissan has created a unique visual experience. Using 3D projection technology, the intricate flow of energy within the e-POWER system is mapped onto the exterior of a Nissan Qashqai and X-Trail. This innovative approach provides a fascinating glimpse into the technology that powers these vehicles and makes e-POWER stand out from the crowd.

Qashqai and X-Trail Lead the Charge

The success of e-POWER is largely driven by the popularity of the Qashqai and X-Trail models equipped with this technology. The Qashqai, Nissan’s urban crossover, has emerged as a pioneer in the European market, combining striking design and practicality with the added driving pleasure of e-POWER. Similarly, the X-Trail, designed for adventurous families, offers a thrilling combination of e-POWER and an optional twin-motor all-wheel drive system, making it the perfect companion for exploring new horizons.

Beyond Europe: Expanding Horizons

Nissan’s e-POWER technology is not limited to Europe. It has already begun its journey in Australia, New Zealand, and Morocco, demonstrating its global appeal and potential to further accelerate the adoption of electrified vehicles.

A Look Ahead: e-POWER as a Gateway to an EV Future

Nissan views e-POWER as a vital stepping stone on the path towards a fully electric future. By offering a familiar yet electrified driving experience, e-POWER helps pave the way for wider EV adoption and prepares drivers for the transition to full battery-powered vehicles. With its innovative technology and growing popularity, e-POWER is poised to play a significant role in shaping the future of mobility.

This press release and subsequent news coverage illustrate the significant impact of Nissan’s e-POWER technology on the European automotive market. By offering a unique blend of efficiency, driving experience, and familiarity, e-POWER caters to a diverse range of drivers and paves the way for a future dominated by electrified vehicles. As Nissan continues to expand its e-POWER offerings and refine its EV technology, we can expect to see even more exciting developments in the years to come.

Nissan Qashqai e-POWER key data

TECHNICAL SPECIFICATIONS*

Power 140kW (190PS)*
Max torque E-motor 330Nm
WLTP combined CO2 117g/km**
WLTP combined consumption 54.3mpg**
Kerb Weight 1,612-1,728kg**
Cd 0.3167
Max speed 170km/h
0-100km/h 7.9 secs
Length 4,425mm
Width (excl mirrors) 1,835mm
Height 1,625mm
Wheelbase 2,665mm

*Electric power only (100% EV Motor drive)
**Depending on grade and specification

Nissan X-Trail e-POWER key data

e-POWER
Seats 5 7
Driven wheels 2wd e-4ORCE 4wd
Max Power Output (kW / PS) 150 / 204 156 / 213 156 / 213
Max Torque Output (Nm) 330 525 525
Combined WLTP CO2 emissions (g / km) –132* 143* 146*
Combined WLTP CO2 fuel consumption 48.7mpg* 44.8mpg* 44.1mpg*
Top Speed (km/h) 170 180 180
0-100 km/h (sec) 8,0 7,0 7,0

*Depending on grade and specification

 

Author

  • Henry Benz Profile Picture
    Henry Benz

    Henry Benz isn't your average automotive journalist. He's not obsessed with horsepower or zero-to-sixty times. His passion lies in the quiet hum of electric motors, the surge of instant torque, and the thrill of a world hurtling towards a sustainable future. Henry is the EV evangelist, your plug-in pal, and the guy who will make you fall in love with the world of electric vehicles, one test drive at a time.

    Henry's journey began in the golden age of muscle cars. He spent his youth wrenching on classic V8s, his nose forever stained with grease and his ears ringing with the roar of internal combustion. But as the climate crisis loomed larger, a seed of doubt sprouted in his gearhead heart. Could there be a way to enjoy the thrill of the open road without sacrificing the planet?

    That's when Henry discovered the world of EVs. He was captivated by the silent power, the instant acceleration, and the sleek, futuristic designs. He devoured every article, watched every documentary, and hopped behind the wheel of every electric car he could find. He was hooked.

    View all posts

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